Re: Sri Ghantasala gAru malhE puttAru !!

V. Chowdary Jampala (
Sat, 01 Feb 1997 17:50:52 -0500 (EST)

On Fri, 31 Jan 1997, Sreenivas Paruchuri wrote:

> I don't know how true is the saying that SPB is responsible for todays
> plight. Even during the heydays of G, others (AMR, MSatyam, PNR, PBS) could 
> survive and got decent no. of songs. But can we name a singer in post-1974
> period who survived for more than 3-4 years?

	Well, manO's name comes to mind. manO a.k.a. naagoor baabu is now 
singing a large number of songs; particularly after SPB has balked at 
singing some of the vulgar songs.

	The reasons for not seeing a variety of singers are many. But, 
the main reason is the risk-aversive nature of the mainstream cinema. 
Everybody wants to go with proven products, and there is also the 
'sucking-up' factor. An MD would not like to be seen as upsetting SPB. 
Even when an MD is willing to use somebody other than SPB, the producers 
and directors would insist on using SPB. I know of several instances in 
late 70s, where music originally recorded by Ramakrishna was recorded 
again by SPB at the insistence of producers.

	Then, there is the issue of SPB's versatility. He could sing with 
equal efficiency for both NTR and allu raamalingayya. In ghanTasaala's 
time, we had niche singers (PBS would sing for jaggayya, haranath and 
kaantaa raav; madhavapeddi and piThaapuram sang for the comedians etc). 
Except for a shortlived attempt by MDs to use aanand for muraLeemOhan, I 
haven't known of any other such attempt recently.

	Also, as we have seen in the case of several 'promising' singers, 
the 'range' required in film singing is rather large, and many of these 
singers are good only in a limited range. Therefore, after what appears 
to be a promising start, they fade away.  

	About ghanTasaala encouraging other singers: some of you probably 
remember that Sreenivas  once posted a comment from MS raamaa raavu 
regarding ghanTasaala's monolpolizing the singing opportunities in 
lavakuSa. I suppose that this perceived monopolization has been there in 
ghanTasaala's times too.

	Regards.		--- V. Chowdary Jampala